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For Agents & Brokerages

I Position Your Listings. You Keep the Client.

Currently working with a limited number of Partner Agents per market.

Your listings are leaving 10–25% on the table. I do the positioning work. You keep the relationship, the client, and the commission.

Fast Company, September 4, 2026: health and wellness features have overtaken cost savings and energy efficiency as the #1 home purchase priority. The agents who position for it capture the premium. I have been building this framework since October 2025.

Today's luxury buyer - especially in Silicon Valley and the Peninsula - is asking more than square footage and finishes. Does this home support how I want to live? Will it help me age well? Can I focus, sleep, and recover here?

Most agents market homes on traditional metrics and miss the premium buyers will pay for wellness-intentional design. The Positioning Engagement brings clinical intelligence to your listings.

Refined ivory cream interior with veridian velvet bench and brass accents

The solution

Clinical intelligence for your listings.

A 90 minute audit scores your home across ten wellness domains - drawn from WELL building standards and longevity science - and produces a branded report that positions the home's health and lifestyle value to the buyers who care most.

Every consultation is delivered by Deepti Randhava, a former Stanford Medicine clinical operations leader and SVP at Anthem, and a licensed California real estate agent (DRE #02444266) with Coldwell Banker Realty.

Two ways to work together

One listing, or every listing.

01

Positioning Engagement

A 90-minute clinical audit on your listing, with a branded Wellness Home Score™ and positioning language ready to publish. This is the core, always-available engagement, and where every new partnership starts.

Apply to Partner
02

Partnership

For teams and brokerages running volume, tiered terms and a referral structure for wellness-buyer leads sent your way.

Apply to Partner

Partner applications

Built around your market and volume.

Partnership terms are discussed directly, based on your listing volume and market.

The framework

The Wellness Home Score™ — 10 Domains, 100 Points

  • 01

    Air (12)

    Up to 101% higher cognitive performance; Allen et al., 2016

  • 02

    Water (8)

    Daily health baseline assurance

  • 03

    Light & Circadian Design (12)

    Supports sleep quality, mood, and circadian alignment

  • 04

    Materials & Toxicity (12)

    Reduced daily chemical exposure

  • 05

    Sleep Environment (10)

    Insufficient sleep costs the U.S. economy up to $411B annually; RAND

  • 06

    Movement & Layout (10)

    Up to 4.5 additional years of healthspan; Moore et al., 2012

  • 07

    Thermal Comfort (8)

    Stable comfort, lower physiological load

  • 08

    Sound (8)

    Reduces stress, protects restorative sleep

  • 09

    Nature & Mind (10)

    Supports lower stress and restorative well-being

  • 10

    Recovery & Upgrade Potential (10)

    Athletic performance + future-proof value

Air: Harvard T.H. Chan School of Public Health, Allen et al. (2016). Movement: Moore et al., PLOS Medicine (2012).

Scored across 50 verified criteria. 85–100 Longevity-Ready · 70–84 Strong Foundation · 50–69 Conditional · Below 50 Reconsider.

How it works

From walkthrough to listing in days.

1

Schedule

Book a walkthrough at your listing. Market context for your area is covered in our first call, not sold separately.

2

Audit

I conduct a clinical assessment of the wellness domains, documenting findings and photo evidence.

3

Report

Within 7 business days, you receive the branded scorecard, domain findings, recommendations, and positioning language.

4

Deploy

Use the report in your listing, marketing materials, and buyer conversations to position home value.

Why agents are using this

A listing story buyers remember.

Differentiation

Stand out in a crowded market. Most agents use the same marketing language. Wellness positioning is rare, memorable, and credible.

Price Justification

Give buyers a narrative for why your home commands a premium. Science-backed wellness positioning supports higher asking prices and faster sales.

Buyer Targeting

Appeal to the high-net-worth buyer who prioritizes longevity, recovery, and intentional living - exactly the buyer pool in Silicon Valley and the Peninsula.

Sales Velocity

Homes positioned through a wellness and longevity lens close faster when marketed to aligned buyers.

Service areas

Menlo Park · Los Altos · Portola Valley · San Carlos · Saratoga · Los Gatos · San Mateo · Burlingame · Walnut Creek · Dublin · Pleasanton

Ready to position your listing for the buyers who care most?